Designing Your Custom Beer Label with Whitelabel Brewing

Creating a custom-branded beer is a fantastic way to make your business, event, or promotion stand out. At Whitelabel Brewing, we offer full design flexibility on your beer labels, allowing you to create something truly unique. Whether you have a vision in mind or need some creative assistance, our free design service ensures you get a professional-looking label (within reasonable limits—highly detailed or culturally significant designs may require additional fees, but we’ll advise you beforehand).

What Can You Design?

When designing your beer label, the possibilities are endless. You have complete control over:

Colours
Typography
Logos & Branding
Graphics & Imagery

The only requirements are:

The legal panel (on the side of the label) must remain as it is (colours can be adjusted to match your design).
The volume mark and alcohol content must be visible somewhere on the label.

For technical details and templates, visit: https://whitelabelbrewing.com.au/templates/

Things to Keep in Mind When Designing

AI-Generated Logos: Not Always Print-Ready

While AI logo generators can be handy, they often produce low-resolution images that may not be sharp enough for printing. If using AI-generated artwork, make sure it’s high resolution or have it redrawn professionally.

Canva & Other Online Design Tools

Apps like Canva can be useful for quick designs but come with limitations. Many designs created in Canva use RGB colours, which don’t always translate well to print. Additionally, Canva exports may not be the correct size or file format for high-quality printing. If using Canva, ensure you export your file correctly in CMYK, 300 DPI, and a layered PDF or vector format (eg eps, ai, svg).

Need Help? We’ve Got You!

If graphic design isn’t your thing, don’t stress! Our free design service helps bring your vision to life while ensuring your label meets all printing requirements. Simply provide us with your branding elements, colours, and any ideas you have, and we’ll handle the rest.

Final Thoughts

Your beer label is more than just a sticker—it’s a reflection of your brand. Whether you’re after something bold, minimal, or classic, Whitelabel Brewing makes it easy to create high-quality, fully customised beer labels.

Let’s bring your design to life! Get in touch today to get started.